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10 Common Website Design Mistakes That Can Kill Your SEO

January 17, 2025
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10 Common Website Design Mistakes That Can Kill Your SEO

When designing a website, you want your site to reach your audience effectively. Nonetheless, some common mistakes in web design can hinder your site’s Search Engine Optimization (SEO) performance and eventually make you lose your potential audiences. Of course, you don’t want that to happen. 

Therefore, it is important to acknowledge and avoid these web design mistakes.

10 Common Mistakes in Web Design

SEO is a crucial factor in bringing your audiences through your website. But, if your website’s SEO doesn’t perform well, it will leave your website in the dust. Hence, you should avoid these web design errors. 

1. Unresponsive Web Design

Many users use various devices to browse the Internet, especially mobile phones. Making your website fixed and unresponsive is not wise since it won’t perform well on certain types of devices. 

Thus, implementing a responsive design across platforms will save your site. Ensure you have an efficient design for each device, such as mobile phones, desktops, and tablets. 

Also Read: Top 10 New Web Design Trends 2025 for Better SEO Performance

2. Slow Website Performance 

A slow-loading website is always frustrating since people expect to access information quickly from the website page they intended for. Therefore, your site must perform faster. 

There are many ways to amend your website speed, but let’s stick to the obvious, which includes media file size. High-quality images or videos can slow down your website, so you must scale them down and use them appropriately. 

3. Ineffective Meta Tags

Meta tags, which include title tags and meta descriptions, provide crucial information for the search engine to identify your content and sort it into relevant keywords. Try to improve your meta tags by using clear, concise, and relevant keywords to your titles, headings, and meta descriptions. 

4. Overly Designed Pages

Overcomplicated design is one of the common mistakes in web design. Exaggerating web appearance will confuse visitors. As a result, the page will be hard to navigate. 

Simple yet meaningful web designs are always preferable to complex ones. Implement good visual hierarchy, color scheme, and typography to harmonize your overall design. 

Also Read: 20+ Best Techno Fonts for High-Tech and Cyberpunk Styles

5. Poor Navigation and Security

Confusing menus and cluttered website design can hurt user experience. People want clear signs to help them navigate a website seamlessly. Think about visual hierarchy. Keep the order from highlighting the most important elements to the least ones. Hence, exploring your site will be much easier. 

Another thing is safety. Visitors likely prefer transparent and trustworthy websites. Ensuring the clarity and security of your website will facilitate user interaction, particularly when handling personal information and e-commerce. 

As a result, optimizing your website from these common web design mistakes can improve user experience alongside SEO performance. 

6. Pushy Pop-up Ads 

Pop-up ads can be a helpful tool to promote your products or special offers. However, too many pop-up ads will annoy visitors and make them leave the site soon. 

Always consider the timing. Don’t give visitors pop-up ads right away after coming to your site. Wait at least 20-30 seconds, or a few minutes. 

Also Read: 7 Free Fonts to Elevate Your Commercial and Personal Projects

7. Underestimating 404 Page Design 

404 page, also known as an error page or “Page Not Found,” means that your visitor reached your domain but the content they searched is not found or unavailable. This is because of an error web page or wrong URLs. 

You can customize your 404 page and offer your lost visitor suggestions. Imagine visitors typing the wrong URL to your site. Instead of presenting a plain 404 screen, you add recommendations for them, such as inviting them to buy something or referring to your other pages.  

8. Text in Images

Using images is a good way to attract an audience. However, you must be careful when using text within images. As one of the common mistakes in web design, text in images will prevent you from optimizing meta tags. 

To avoid this issue, ensure to add alt text to your image. Similar to meta tags, alt text can help search engines identify your images and sort them to relevant keywords. 

9. Weak Call-to-Actions (CTAs)

Call-to-Actions (CTAs) are essential to persuade visitors to do something. Thus, make sure you write a strong CTA to convince your audience to buy your product. 

Don’t just write “BUY NOW.” Set the atmosphere to urge them to make a decision faster. Additionally, give them possible choices to choose. 

10. Irrelevant and Poor-Quality Content

Irrelevant content will make your website look bad to search engines. Eventually, it would hinder you from your audience. Be sure to make relevant and high-quality content for your website. 

Additionally, don’t overuse keywords to manipulate SEO since it prevents the search engine from indexing your content and makes your content look unprofessional.

Also Read: The Best Fonts in Super Bowl Logos

Don’t Let Bad Web Design Hurt Your SEO–Fix it Now!

These common mistakes in web design are often overlooked, but they may severely impede your SEO performance. After knowing this, it’s better to revamp your website and enhance your design. In this way, you can guarantee both SEO performance and the satisfaction of your audiences.

Always remember to optimize design elements, like typography. A great typography can represent how you communicate with your audience. Find the finest way to communicate with your audience through fonts for professional designs

PutraCetol Studio allows you to choose compatible fonts for your website, with various categories to choose from, such as vintage or calligraphy. Besides, you’ll even find the packages of our first-rate collections. Get your website license or pick your favorite bundles!

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